A Q&A About Media Buying During Political Season
Political season is in full swing, and for those of us buying media for clients, it can pose some challenges to facilitating a campaign. Often, those who are engaging in political advertising will buy up large amounts of inventory which requires an agency to think outside of the box when media planning. We sat
How to Plan a Professional Photoshoot
Photoshoots play a pivotal role in helping a company or brand spread the word about their products and services. When properly done, one photoshoot can provide timeless content that can be used across multiple mediums for your business: social media, digital ads, website, and flyers. A professional photoshoot allows an organization to create a